Pearl Insurance adds another trophy to its shelf by winning gold at the 2010 Professional Insurance Marketing Association (PIMA) MarkeTTech Marketing Methods competition. The annual contest highlights the best work in the insurance marketing industry and recognizes excellence in marketing campaigns and models. To generate leads for Pearl's sales team, the Pearl Marketing Group developed an online estimate submission form that tracks the source of the prospect. The measurable success of the page led to Pearl's win. "This is just one of many online apps that we use in our multichannel marketing model," says Mike Murphy, Executive Vice President and Chief Sales & Marketing Officer of the Pearl companies. "Our customers want the flexibility and convenience of working online—on their schedule."

PIMA, the nation’s premier association for insurance marketers, provides avenues for leaders in the insurance direct marketing industry to craft strategic relationships, develop business opportunities, and hone their expertise. PIMA consists of third-party administrators, insurance carriers, and other business partners involved in direct marketing of insurance products in the affinity and association marketplace.

Pearl has employed four former national PIMA presidents, including President/CEO Gary Pearl and Executive Vice President/Chief Sales & Marketing Officer Mike Murphy. Founder and Chairman John P. Pearl was also honored with the prestigious PIMA Legend Award in 1999. For additional information on Pearl's MarkeTTech Marketing Methods awards or their history with PIMA, contact their Director of Marketing, Sharon Harman, or visit www.pearlcompanies.com.

Pearl Insurance is part of Pearl Companies, a privately held, multifaceted organization headquartered in Peoria Heights, IL, which also includes Pearl Insurance, Pearl Technology, Pearl Benefits, Pearl Carroll & Associates, LLC, and Pearl Automotive. Among the nation's leading direct-marketing third-party administrators, Pearl Insurance and Pearl Carroll offer Property & Casualty and Life & Health insurance benefits and worksite marketing to affinity groups and their members. Pearl Technology provides innovative technology solutions to central Illinois businesses, and Pearl Benefits specializes in the design and administration of customized employee benefit programs for employees and their families. Pearl Automotive is comprised of Heritage Buick-GMC, Peoria Toyota-Scion, Lexus of Peoria, and Autohaus of Peoria (including Audi, Mercedes-Benz, Porsche, and Volkswagen) and serves the automotive needs of the greater Peoria area. Pearl Companies' commitment to working hard, working smart, and working together has not only placed them in the enviable position they are today, but has also secured them a strong presence in the marketplace for years to come. For more information, please visit www.pearlcompanies.com or call 800.447.4982.